您正在寻找一个充满活力并允许您在战略规划和创意方面工作的角色吗？
您是否对业务发展充满热情并具有创业精神？

关于我们的团队
RX Global致力于通过组织活动为参加者和参展商创造难忘的体验。创新、创造力和协作精神推动公司为客户提供卓越服务。

关于职位
负责代表产品、服务、品牌和/或组织向客户及潜在客户进行推介。运用多种沟通策略来创造印象，提高意识，并通过目标受众引导他们对组织及其产品、服务和品牌产生偏好和响应。开发和协调多媒体包（例如：信函、宣传册、视频、销售点展示）。可能涉及使用赞助、活动和销售促销活动。在自身领域发展专业角色并具备工作知识。解决一系列常规问题。对概念和过程有所掌握。使用标准程序分析可能的解决方案。接受来自更高级角色的适度指导和指示。
 

职责：

专注于B2B市场营销，高级市场主任将负责项目的市场营销工作，包含：媒体关系、市场材料制作、数字营销推广（Website、EDM & WeChat）等渠道。通过有效的营销推广手段及卓越的客户洞察能力，确保营销结果达到或超过目标，完成观众目标。

• 负责制定展会相关活动的市场推广计划并执行：包括Website、EDM、新闻稿、印刷品、微信及等各渠道，确保观众指标及满意度达成，提升参展商和观众的数量和满意度；

• 负责市场推广材料及销售工具的制作：把控内容、设计与质量，并通过对客户需求的洞察，创造更有效的内容；

• 媒体及合作伙伴：与潜在媒体及合作伙伴建立深入合作关系，与行业媒体和协会保持联系，收集行业信息，并撰写新闻稿，确保项目一定的媒体曝光率;

• 社群管理：建立和维护观众社群数据库，通过线上和线下活动扩大数据库并保持社群活跃;

• 数字营销：与数字营销部门合作，制定和执行SEM和社交媒体推广计划，包括广告投放和内容准备;

• 海外市场推广：负责海外市场的营销，扩充海外数据库，与海外媒体和协会建立合作关系;

• 竞争分析：收集竞争展会信息，提供评估报告;

• 与销售部门、供应商等有效协调，保证项目在预计的期限内得以高质量完成；

• 现场管理与支持：嘉宾采访及评语收集；活动执行与支持，场控等相关工作，确保项目按时按质完成。

任职要求

• 有1-2年会展或相关行业B2B市场推广经验，有工业/机械类展会、汽车自动化、机械行业经验者优先考虑；

• 有较好的文字功底，能完成简单的新闻稿件撰写；

• 真诚、良好的沟通能力，协调能力，及团队合作精神；

• 自我驱动及责任感；

• 可适应快节奏的工作环境，并能承受一定的工作压力；

• 本科及以上学历， CET6

• 熟练运用办公软件，对Adobe系列的平面软件熟练应用（AI, PS等），并有较好的设计审美。（加分项）

以适合您的方式工作
我们在整个组织中倡导健康的工作/生活平衡。我们为员工提供诱人的工作前景。通过众多健康计划、共享产假、学习援助和休假，我们将帮助您实现即时责任和您的长期目标。

为您提供
我们知道您的健康和幸福是长期和成功职业生涯的关键。以下是我们乐于提供的一些福利：

• 医疗和人寿保险：医疗和人生风险覆盖。

• 长期服务奖励：对忠诚和奉献的认可。

• 婚姻和新生儿礼物：庆祝人生重要事件的礼物。

• 节日和生日礼物：在重要场合分享快乐。

• 年度体检：通过定期健康检查优先关注员工健康。

• 带薪休假：年假、弹性居家办公、生日假、婚假、事假、病假和住院假、政府指定公共假日。

• 家庭护理假（产假/陪产假和收养假）。

关于业务
RX是全球领先的活动和展览组织者，利用行业专业知识、数据和技术为个人、社区和组织构建业务。RX在全球25个国家的41个行业部门开展业务，每年举办约350场活动。RX致力于为全体员工创造一个包容的工作环境，并通过数据驱动的洞察力和数字解决方案帮助企业蓬勃发展。RX是RELX集团的一部分，RELX是一家为专业和商业客户提供信息分析和决策工具的全球供应商。欲了解更多信息，请访问www.rxglobal.com

Are you looking for a role that is dynamic and allows you to work both strategically and creatively?

Do you have a passion for developing business and an entrepreneurial spirit?

About our Team
RX Global aims to create unforgettable experiences for attendees and exhibitors through organizing events. Innovation, creativity, and collaboration drive the company to offer exceptional services to clients.

About the Role
Represent the products, services, brands and/or the organization to customers and prospects. Applies various communication strategies to create an impression, raise awareness, and encourage a preference and response by the target audience for the organization and its products, services and brands. Develops and coordinates multimedia packages (e.g., letters, brochures, video, point-of-purchase displays). May involve use of sponsorship, events and sales promotions. Developing professional role with working knowledge in own discipline. Solves a range of routine problems. Demonstrates some proficiency with concepts and processes. Analyses possible solutions using standard procedures. Receives a moderate level of guidance and direction from more senior level roles.

Responsibilities:

Focus on B2B marketing, Senior Marketing Executive will be responsible for the project's marketing work, including: media relations, production of marketing materials, digital marketing promotion (Website, EDM & WeChat) and other channels. Ensure the marketing results meet or exceed the goals through effective marketing methods and excellent customer insight.

• Responsible for developing and executing marketing plans for exhibition-related activities: including Website, EDM, press releases, printed materials, WeChat, and other channels, ensuring audience indicators and satisfaction are met, improving the quantity and satisfaction of exhibitors and audiences;

• Responsible for the production of marketing materials and sales tools: Control content, design, and quality, and create more effective content through customer insights;

• Media and partners: Establish deep partnerships with potential media and partners, liaise with industry media and associations, collect industry information, and draft press releases to ensure certain media exposure for the project;

• Community management: Establish and maintain audience community database, expand database through online and offline activities, and ensure community activation;

• Digital marketing: Collaborate with the digital marketing department to develop and execute SEM and social media promotion plans, including advertising placement and content preparation;

• Overseas marketing: Responsible for overseas market promotion, expand overseas databases, and establish partnerships with overseas media and associations;

• Competitive analysis: Collect information on competitive exhibitions, provide evaluation reports;

• Effective coordination with the sales department, suppliers, etc., to ensure the project is completed in high quality within the expected timeframe;

• Onsite management and support: Guest interviews and comments collection; activity execution and support, site control and related work, ensuring the project is completed on time and with quality.

Requirements

• 1-2 years of experience in B2B marketing in the exhibition or related industry, experience in industrial/mechanical exhibitions, automotive automation, mechanical industry is preferred;

• Good writing skills, capable of drafting simple news articles;

• Sincere, with excellent communication, coordination abilities, and team spirit;

• Self-driven and responsible;

• Adaptable to a fast-paced work environment and able to withstand certain work pressure;

• Bachelor degree or above, CET6

• Proficient in office software, skilled in the Adobe graphic software series (AI, PS, etc.), and with good design aesthetics. (Plus)

Work in a way that works for you
We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working for you
We know that your well-being and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

• Medical and Life Insurance: Coverage for Medical and life risk.

• Long-Service Award: Recognition for loyalty and dedication.

• Marriage and New Baby Gifts: Celebratory tokens for special life events.

• Festivals and Birthday Gifts: Spreading joy on occasions that matter.

• Annual Medical Check-up: Prioritizing employee well-being through regular health check-ups.

• Paid Time Off: Annual Leave, Flex Work from Home, Birthday Leave, Marriage Leave, Compassionate Leave, Medical and Hospitalization Leave, Gazetted Public Holiday.

• Family Care leave (Maternity/Paternity Leave and Adoption Leave).

About the business
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 41 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.