RX Brazil

About RX brazil

Making events is magic. It is celebrating a moment, the beginning of a journey, reliving challenges and success stories. We believe in this, and our entire ethos is based on these beliefs, whether its embracing innovation when creating an event, or in developing partnership to deliver successful projects.

Reed Exhibitions Alcantara Machado was established in 2007 through the creation of a great joint venture partnership between the leading event organiser in the world Reed Exhibitions and the largest in Latin America, Alcantara Machado, who brought the trade fair market to Brazil. Since then, the Brazilian economy has expanded its potential whilst our business has evolved to become RX Brazil.

Our international B2B events bring together buyers and exhibitors from numerous countries to negotiate directly with the domestic market and serve sectors including automotive, industrial, agricultural, oil & gas, electrical, civil construction, electronic security, technology, logistics, tourism and hospitality. RX Brazil's merger with the Mexico office further strengthens our influence on the region and positions us as the leading creators of digital and in-person experiences in Latin America. Our goal is to expand our role, building on our flagship events and leveraging our capabilities in data and technology to create all year round communities that support businesses, and help our customers to continually grow.​​​​​​​

Usamos o poder dos eventos presenciais, combinando dados e produtos digitais, para conectar pessoas e oportunidades de negócios. 

Nossos eventos são experiências diversas, inclusivas e impactantes para investir e prosperar.

Quem quer você seja, onde quer que esteja, a RX tem uma solução para você.

Our Events

RX produces over 400 events in 42 sectors in 22 countries, in-person and virtual. Our events are diverse, inclusive, impactful, commercial experiences where you can build your business and thrive, whoever and wherever you are.

Fenasucro & Agrocana
The Americas » Brazil > Sertãozinho - SP

13th - 16th August 2024

Centro de Eventos Zanini

ISC Brasil
The Americas » Brazil > São Paulo

3rd - 5th September 2024

Expo Center Norte

Bienal Internacional do Livro de São Paulo
The Americas » Brazil > São Paulo

6th - 15th September 2024

Distrito Anhembi

Expolux
The Americas » Brazil > São Paulo

17th - 20th September 2024

Expo Center Norte

Equipotel
The Americas » Brazil > São Paulo

17th - 20th September 2024

Expo Center Norte

Fenatran
The Americas » Brazil > São Paulo

4th - 8th November 2024

São Paulo Expo Exhibition & Convention Center

Feicon
The Americas » Brazil > São Paulo

8th - 11th April 2025

São Paulo Expo Exhibition & Convention Center

Automec
The Americas » Brazil > São Paulo

22nd - 26th April 2025

São Paulo Expo Exhibition & Convention Center

Febrava
The Americas » Brazil > São Paulo

9th - 12th September 2025

São Paulo Expo Exhibition & Convention Center

FIEE
The Americas » Brazil > São Paulo

9th - 12th September 2025

São Paulo Expo Exhibition & Convention Center

RX Brazil

Rua Bela Cintra, 1200, 7° andar, São Paulo, 01415-001, Brazil