15 July 2024: Independent communications agency, Davies Tanner, has extended its growing portfolio, winning the World Travel Market (WTM) PR account, for an initial two-year term, following a highly competitive tender process.
The account will be led by Client Services Director, Becca Krug and Senior Account Director, Evie Kennedy, supported by an expert team blended from two of Davies Tanner’s agency brands, consumer travel specialists The Audience, and business events specialist agency, DT.
The global remit will see the team build on the long-standing success of World Travel Market, with a programme of activity to solidify the event’s leading global position, attracting a world-class visitor audience, as well as supporting the acquisition of new exhibitor participation from growth markets and emerging territories.
Commenting on the appointment, Juliette Losardo, Exhibition Director, World Travel Market, said: “2024 will be an exciting year for World Travel Market as the show expands to welcome more destinations and travel organisations than ever before. With WTM’s growing footprint and commitment to delivering value to major stakeholders, WTM has appointed communications agency, Davies Tanner, to support in the next phase of its evolution. Davies Tanner’s proposal demonstrated a deep understanding of the events sector and showcased their connections across the global travel industry – the combination of which will be invaluable as we work together towards achieving ambitious objectives.”
Commenting on the news, Davies Tanner’s Managing Director, Robert Wright, said: “We’re so pleased to have been given this opportunity to work with such an iconic brand in travel and tourism, with a world class event and team. This win also shows the creativity, tenacity and commitment of the Davies Tanner team in delivering cut through campaigns for clients and we’re looking forward to helping amplify the WTM brand and supporting the team in growing the event’s footprint and reputation as the travel industry’s most influential event.”
WTM London 2024 takes place from 5th – 7th November at ExCeL London. For more information visit: https://www.wtm.com/london/en-gb.html
ENDS
For all media enquiries, additional comment and request for interview please contact
Becca Krug and Evie Kennedy at Davies Tanner:
Tel: +44 (0)1892 619100
wtmpr@daviestanner.com
Notes to Editors
World Travel Market (WTM) Portfolio comprises leading travel events and online portals across four continents. The events are Arabian Travel Market, WTM London, WTM Latin America and WTM Africa.
WTM London is the world’s most influential travel & tourism event for the global travel community. The show is the ultimate destination for those seeking a macro view of the travel industry and a deeper understanding of the forces shaping it. WTM London is where influential travel leaders, buyers and high-profile travel companies gather to exchange ideas, drive innovation, and accelerate business outcomes.
Next event: 5 to 7 November 2024 at ExCel London
About RX
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.
About RELX
RELX is a global provider of information-based analytics and decision tools for professional and business customers. RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 36,000 people over 40% of whom are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York stock exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX.
*Note: Current market capitalisation can be found at http://www.relx.com/investors