Norwalk, CT – March 13, 2026 – JCK has announced that this year’s JCK Rocks event will feature none other than the diamond-selling, multi-platinum, 3x Grammy award-winning rap superstar, entrepreneur, philanthropist, and actor, Nelly. Known for his genre-defying hits and larger-than-life personality, Nelly will take the stage at TAO Beach & Night Club on Sunday, May 31 at 9:00 PM, delivering an unforgettable night of music and energy.
For over two decades, Nelly has been a trailblazer in the entertainment industry, connecting generations with his exuberant anthems and breaking boundaries across music, television, and film. From his debut album Country Grammar to global smashes like Hot in Herre, Dilemma featuring Kelly Rowland, and Just a Dream, Nelly has continuously raised the bar for the entertainment industry.
In addition to his musical achievements, Nelly has made his mark in television, film, and even sports commentary, becoming one of the first entertainers to have three television shows airing simultaneously. His versatility and charisma have also shown on Dancing with the Stars and in his film debut, The Longest Yard. Most recently, Nelly launched his own brand of moonshine, “MoShine,” further cementing his status as a cultural icon and entrepreneur.
JCK Rocks has become a highly anticipated tradition, bringing together the jewelry industry for a night of celebration, connection, and world-class entertainment. This year’s event promises to be no exception, with Nelly’s high-energy performance set to light up the night at TAO Beach & Night Club.
“JCK Rocks is all about creating unforgettable experiences for our community, and we couldn’t be more excited to have Nelly headline this year’s event,” says Jennifer Hopf, JCK Event Director. “His music, energy, and ability to connect with audiences of all kinds make him the perfect artist to bring our industry together for an incredible night.”
JCK Rocks is open to all JCK and Luxury badge holders 21+. Must show badge upon entry. The evening will once again start at Facets, an evening benefiting Jewelers for Children, in the Lando and Marcello Ballrooms on Level 4 of the Venetian at 6:00 PM. Those that attend Facets will have VIP entrance into JCK Rocks. Tickets to Facets can be purchased here.
Registration for retailers and attending professionals can be found here. Members of the media can register here. For booth inquiries, reach out to the JCK team.
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Media Contacts
Jen Cullen Williams, Luxury Brand Group
jen@luxbrandgroup.com
Lindsay Tyler, Senior Marketing Director, JCK & Luxury
lindsay.tyler@rxglobal.com
About JCK
Considered the most important jewelry exhibition in the world, the award-winning JCK show provides the global jewelry and watch trade community the optimal stage for business growth by uniting the industry to buy, sell, network, learn and discover. A one-stop destination with the most diverse selection of professionals and products, JCK is jewelry’s most important gathering. Having been a launchpad for jewelry trends, products, and brands for three decades, JCK offers unrivaled access to quality buyers and sellers with 18,000 attendees and over 1,900 exhibitors annually. This is where the jewelry and watch industry and its media partners unite to do business, make vital connections, and get inspired during multiple days of product discovery and exceptional experiences. Visit lasvegas.jckonline.com.
About Luxury
The jewelry event that defines Luxury. An ultra-curated and exclusive jewelry buying experience, Luxury caters to the niche, high-end jewelry market. Only the most prestigious and affluent jewelers are invited to this two-day program of appointments, relaxed networking and amenity-packed shopping experience. Luxury attendees receive convenient access to exhibitors from across the globe at JCK, considered the most important jewelry exhibition in North America, to discover trends and meet all their sourcing needs under one roof, from settings and findings, to loose stones, to equipment and technology, from high end to fashion, and everything in between. Luxury provides the best place to do business in a high-end, secure environment. Visit luxury.jckonline.com.
About RX
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organizations. With a presence in 25 countries across 41 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.

