• FIBO is the world´s leading exhibition for health, fitness and wellness, which takes place annually in Cologne, Germany

• FIBO Saudi will be hosted at the Riyadh Front Exhibition & Conference Center from 1-3 October 2025

• The exhibition will provide a platform for regional and international companies to connect with potential clients, partners, and distributors in the Kingdom, as well as a platform for consumers

Riyadh, Saudi Arabia, 15 October 2024: As the sports and fitness industry in Saudi Arabia continues to gain strength, RX, a renowned organiser of global events and exhibitions, is set to launch a premier event for health and fitness to the Kingdom: FIBO Saudi – For a strong and healthy society.
 

FIBO Saudi will be held at the Riyadh Front Exhibition & Conference Center from 1-3 October 2025. 

In 2023, the Ministry of Investment announced a total value of more than US$7.1 billion for Saudi Arabia’s sports sector, a significant increase from US$6.3 billion in 2022. This growth can be largely attributed to government-led initiatives such as Vision 2030, which have fuelled rapid expansion in the country’s sports and fitness sectors.

Furthermore, the growing prevalence of health issues and rising health consciousness among the Saudi population are driving increased demand for gyms and fitness clubs, which has presented opportunities for several international brands to enter the Saudi market.

“The launch of FIBO Saudi will help further bolster and expand the burgeoning health and wellness sector in Saudi Arabia, offering opportunities for industry professionals and enthusiasts to network, showcase innovations, and drive advancements in health and wellness,” said Vasyl Zhygalo, Managing Director for RX Middle East.

Zhygalo added: “FIBO Saudi will offer a platform for regional and international players in the fitness industry to connect with potential clients, partners, and distributors in the Kingdom, as well as attract consumers and sports enthusiasts alike. The FIBO brand enjoys a high reputation in the fitness industry worldwide. With FIBO Saudi, we are delighted to carry the spirit of the brand and a healthy lifestyle into one of the fastest-growing markets in the world and offer excellent new opportunities for the industry with the support of the key industry stakeholders.”

Under Vision 2030, the Saudi government has launched the National Transformation Plan, which aims to enhance health and wellness among its population. The target is to increase the physically active population from 13% to 40% by 2030. Other initiatives, such as the Quality of Life programme, aim to increase public participation in sports and athletic activities and reach regional and global excellence in select professional sports. 

FIBO Saudi’s vision is to create a strong fitness industry and a healthy society. Over the course of three days, FIBO Saudi will bring together key players from around the world in the health, fitness, and wellness sectors. It will offer business and networking opportunities, educational sessions, and live, interactive experiences. 

FIBO Saudi will feature a variety of segments, including Fitness Equipment, Hospitality, Sports Nutrition, Fitness Technology, Sports Medical Equipment, Functional Training and Wellness Equipment. For upcoming announcements about FIBO Saudi and further information, visit www.fibo-saudi.com

-Ends-

About FIBO Saudi

FIBO Saudi's purpose is to foster a strong and healthy society. As part of the global FIBO network, it makes a vital contribution to supporting long and fulfilling lives for people across the region. The annual FIBO Saudi show brings together key players from the health, fitness and wellness sectors to create a platform for innovations, investments and trends that are tailored for an active lifestyle.

Over the course of three dynamic days, FIBO Saudi offers unparalleled opportunities for building businesses, networking, and educating at the highest level. Attendees can look forward to numerous exciting and impressive live experiences, making FIBO Saudi an essential event for anyone passionate about health and wellness in the Middle East.

The first FIBO Saudi will take place at Riyadh Front Exhibition & Conference Center from October 1-3, 2025. www.fibo-saudi.com

About RX 

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.

Media contact:

TRINA QUINTANA

Account Manager

Indigo Icon Tower, Jumeirah Lakes Towers

Dubai, United Arab Emirates

Tel: +971 4 365 2711 | Mobile: +971 55 339 6255

E-mail: trina.quintana@shamalcomms.com

Website: www.shamalcomms.com

A member of the ECCO Communications Network