Peter Lindsay, RX’s global chief strategy officer, is reflecting on a year in the role.

“It’s a big company, and we cover a lot of regions. The role has already taken me to places I had never been to, and I’ve loved meeting so many different people,” he says from his London base. 

Lindsay was recruited in September 2023 to run a team of 15 strategists and enact “a more declared point of view” on the direction RX should be heading, which industry sectors it should be pursuing, the role of digital, and an evolution of the customer value proposition.