Welcome to the latest edition of Snöcap.Spotlight: RX has launched RX NOW, a browser-based platform using real-time data and AI to improve attendee and exhibitor experiences at live events. The tech was first unveiled at PGA Show 2026, where it was…
TSNN
One to Watch: RX CFO Michèle Tiley-Hill
At RX, change is constant. Different markets, different cultures, different pressures and a global portfolio of events that never stands still. For RX CFO Michèle Tiley-Hill, leading finance in that environment…
Exhibition Globe
RX Launches AI-Powered Real-Time Platform to Redefine Event Personalisation
In a major step toward the digital transformation of the exhibition industry, RX Global has launched a new AI-powered platform designed to enhance attendee experiences through real-time data and personalized engagement. The platform, named RX NOW,…
Exhibitor Online
RX Advances Digital Leadership in Events with Launch of RX NOW
LONDON, UK – RX, a global leader in events and exhibitions, has unveiled RX NOW, a new digital platform designed to redefine how people discover, connect and do business at live events. With real-time data and AI-powered personalisation, RX NOW…
TSNN
The Future of Event CX: RX Bets on Browser-Based Platform—No App Download Required
When RX piloted RX NOW at PGA Show 2026, more than half of show’s 34,000+ attendees used the browser-based platform to discover exhibitors, capture interactions, and personalize their experience—without…
Exhibition News
RX launches real-time data and AI-powered personalisation platform
RX, a global leader in events and exhibitions, has unveiled a new digital platform designed to redefine how people discover, connect and do business at live events. RX NOW, offering real-time data and AI-powered personalisation, claims to…
TSE
Strengthening Strong Foundations: A Q&A with RX’s Helen Sheppard
Trade Show Executive’s (TSE) Young Professionals Corner sat down with Helen Sheppard, RX’s Global Sustainability Director, to discuss its sustainability strategies, standout events and initiatives, and how AI fits in the picture…
Exhibition News
RX partners with Endava on new IT solutions
Technology-driven business transformation group Endava has announced a multi‑year managed services partnership with international events organiser RX. The partnership aims to deliver end-to-end IT support across service desk, infrastructure,…
Hospitality Net
Katrine Graugaard has been appointed as Global Head of Corporate Communications at RX
RX, a global leader in events and exhibitions, today announces the appointment of Katrine Graugaard as Global Head of Corporate Communications. Katrine succeeds Nathalie Haxby, who will retire at the end of March following six highly impactful years…
Trade Show Executive
How to Drive Event Inclusion with RX’s Ray Rhodes
L RX’s Guide to Inclusive Events has helped event professionals around the world embed accessible and inclusive practices into their experiences, from major consumer and trade shows to niche industry gatherings. For…
Indonesia Kini
Katherine Grace: The Driving Force Behind PAX Australia’s Content Vision
Katherine Grace stands as a pivotal, yet often unacknowledged, figure within Australia’s vibrant local games industry. As the Content Manager for PAX Australia, an event produced by RX Global, she expertly steers the annual Melbourne convention.…
Media Voices Flashes and Flames
How AI could transform events and exhibitions
We’re some way off sending our robot counterparts to events for us, which means as a sector, events and exhibitions are facing less of an existential threat from AI as some other parts of the media industry. Leaders at Terrapinn, Nineteen Group,…