As the $7bn sports and fitness industry in Saudi Arabia continues to gain strength, international event organiser RX is set to launch a premier event for health and fitness to the Kingdom: FIBO Saudi.

FIBO Saudi will be held at the Riyadh Front Exhibition & Conference Center, 1-3 October 2025.

In 2023, the ministry of investment announced a total value of more than $7.1bn for Saudi Arabia’s sports sector, a significant increase from $6.3bn in 2022. This growth can be largely attributed to government-led initiatives such as Vision 2030, which have fuelled rapid expansion in the country’s sports and fitness sectors.